NAPA VALLEY & SONOMA WINE TOURS

CUSTOM WINE TOUR IN NAPA VALLEY OR SONOMA

Authenticity is the cornerstone of an unforgettable Napa Valley experience. As third-generation grape growers, we are deeply rooted in the region’s rich winemaking heritage and are committed to curating an exceptional, one-of-a-kind journey tailored exclusively to you. With decades of expertise, insider knowledge, and privileged access to some of Napa and Sonoma’s most extraordinary wineries, we go beyond the ordinary to craft an experience that is truly authentic.

Each itinerary is a bespoke masterpiece, featuring exclusive wines unavailable outside of the region. Every tour is completely private, ensuring an intimate and seamless exploration of Napa Valley’s finest. The duration of your tour is entirely flexible, dictated only by your group’s pace and preferences. Once your booking is confirmed, we will present you with a thoughtfully curated itinerary, meticulously designed to exceed expectations. However, you are more than welcome to choose your own wineries and itinerary. This is a wine tour car service with a lifetime local behind the wheel, and our personal recommendations.

WHATS INCLUDED

Choose Napa or Sonoma
Full control over winery choices
Lux vehicles, Local guides
Tasting fees not included
Concierge services & Custom Itinerary
Transportation to/from your hotel/resort
6 hour minimum, no max

Starting at $85/hr and dependent on the vehicle you choose

20% auto gratuity applied to final bill

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HOW IT WORKS

STEP ONE

After using the links above to select your date, and leave a deposit, you’ll receive a confirmation email with our questioner. You can request specific wineries, your desired start/end time, lunch option, provide your own itinerary or ask us to recommend amazing wineries you should visit.

STEP TWO

Within two business days, we will send you a proposed itinerary with complete transparency, outlining your day in wine country. This will encompass any input or preferences you share with us. As well as allow you the opportunity to make any needed adjustments.

STEP THREE

With your approval, we finalize the reservations, take care of all arrangements and notify you that we are ready for your arrival.

FAQs

Do your wine tours include a driver?

Yes. Every Napa Native wine tour includes private transportation with a local driver-guide so guests can fully enjoy the experience without worrying about navigating wine country roads, reservations, or tasting and driving. Pickup and drop-off are included from Napa Valley or Sonoma hotels, resorts, vacation rentals, and select nearby locations. Unlike a basic car service, Napa Native positions the experience as a locally guided tour led by people deeply connected to the region and wine industry. Guests receive recommendations, local insight, and concierge-style coordination throughout the day.

What types of vehicles are available?

Napa Native offers a range of luxury transportation options depending on group size and tour style. Smaller groups typically travel in premium SUVs, while larger parties can reserve luxury sprinter vans for additional space and comfort. All tours are fully private, allowing guests to travel at their own pace without sharing transportation with strangers. Vehicle selection also affects hourly pricing, with options designed for couples, small groups, and larger celebrations alike.

Can we build our own wine tour itinerary?

Absolutely. Guests can either provide a complete winery itinerary themselves or have Napa Native design a fully customized day based on wine preferences, desired atmosphere, food interests, and pacing. After booking, guests receive a questionnaire where they can request specific wineries, preferred regions such as Napa or Sonoma, lunch preferences, and timing details. Napa Native then creates a proposed itinerary that can be adjusted before reservations are finalized. The company specializes in boutique wineries, hidden gems, and personalized recommendations that go beyond standard tourist stops.

Are these tours full-day experiences?

Most Napa Native wine tours are designed as full-day experiences, with a six-hour minimum and flexible timing depending on the group’s preferences. Typical days include visits to multiple wineries along with scenic drives, lunch stops, and relaxed transitions between tastings. Some curated experiences, like the Napa Native Experience, generally run from around 10 AM to 5 PM and include a chef-prepared lunch and pre-arranged winery visits. Because tours are private, guests are not locked into rigid bus-tour schedules and can move at a more enjoyable pace

Is a curated wine tour better than a bus tour?

For travelers looking for a more elevated Napa Valley experience, curated private tours are typically a much better fit than large bus tours. Napa Native focuses on personalized itineraries, private transportation, boutique wineries, and authentic local relationships rather than high-volume tourist stops. Guests have more flexibility, more intimate tasting experiences, and access to wineries that often require appointments or insider connections. The pace is slower and more refined, allowing visitors to experience Napa Valley in a way that feels personal rather than transactional.

WHAT OUR CUSTOMERS ARE SAYING

Frequently Asked Questions

What if I need to cancel? We apply your deposit to a future date of your choosing.
Is the hourly rate per person? No, its per vehicle and not dependent on the number guests.
Can we provide our own itinerary? Absolutely. Just email it to us after booking.
Can we pick our own wineries? Absolutely. You’ll receive a questioner to add input.
Do you pick up at our Hotel? Yes, we pick you up where ever you are.
What is the start/end time? This is dependent on your personalize itinerary.
Are children allowed on the tour? Typically no, but we make exceptions in some cases.
Are dogs allowed on the tour? No, we like our cars clean and allergen free.
Can we eat in the car? We prefer not but in same cases we allow it.
Do you offer airport transfers? Yes, during booking you can add this service or contact us to do so.
Do you have offer dinner transportation? Yes, during booking you can add this service or contact us to do so.
Can we book multiple dates? Yes, you can click “add additional day” on the third screen of the booking process or contact our team to do so.

Have more questions? Use the chat button in the lower right of the screen to message our team.